UMD Identity Standards

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UMD identity standards

Introduction

Chancellor Kathryn A. Martin has worked with the advertising agency, Westmorelandflint, to develop new identity standards for UMD. The standards went into effect in October 2006.

The use of these guidelines will present an image to the community that shows the University of Minnesota Duluth as a unified, strong organization.

UMD is part of the University of Minnesota system but at the same time it functions as a separate University with unique challenges and opportunities. This graphic identity signals our common mission. It also marks the University of Minnesota Duluth as a prestigious university in its own right.

Two offices on campus will assist departments with the implementation of the identity program, University Relations and Development and UMD Printing Services.

UMD's guidelines in an html format: Identity Standards Manual. UMD's guidelines in a pdf format: Identity Standards Manual PDF

Download the free Adobe Acrobat® Reader® Or see the Adobe Web site

copies of the logo See the UMD Logo page to download logos.

equal opportunity statement See statement info: EEO

trademark licensing

Contact John Brostrom for information about trademark licensing.
John Brostrom, Auxiliary Services
218/726-7517
e-mail jbrostro@d.umn.edu

contacts
Communicators Council Member List

If you have any questions regarding usage, contact:
Cheryl Reitan, University Relations
218/726-8996
or e-mail creitan@d.umn.edu

Linda Naughton, UMD Print Shop,
218/726-8788
or e-mail lnaughto@d.umn.edu

University of Minnesota Duluth
1049 University Drive
Duluth, MN 55812

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